The National Retail Federation projects that holiday retail sales in the two month this year will be up between 3.6 percent and 4 percent for a total between $678.8 billion and $682 billion.
With Christmas over, now is the time people try to figure out which of those gifts they'll keep and which will be returned to the store.
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Some were returning unwanted gifts, or gifts that didn't quite work for the recipient.
It's not only a big day for returning items but for shopping in general, and people decide to spend money on themselves.
He said he enjoyed his shopping experience at the mall Tuesday.
Most stores had special sales at the Sun Valley Mall in Concord, Calif., on Tuesday, Dec. 26, 2017.
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Rachel Terry sat on a bench outside of Forever 21 at the Dayton Mall with her children - taking a break from the post-Christmas crowds.
Despite limited parking and heavy crowds, shoppers told Channel 9 that it was all worth it for the bargains they were finding.
The reasons for shopping don't end at gift cards and sales.
Montgomery resident Tyler Eubanks said he was looking to buy some clothes with the Christmas cash he received this year.
Another shopper said she got plenty of gifts cards as Christmas gifts but she's saving them. "It's just kind of all part of the shopping season this time of year". NY and Company advertised up to 80 percent off on "everything". "Last year, before and after Christmas was insane". Specialty apparel and department stores saw "moderate" gains. "During the pre-purchase phase, a lenient return policy can give consumers the assurance and security that they will be able to return a product if they don't like it", a NRF report found. "Overall, this year was a big win for retail".
Some of the stores like Kohls, Dick's Sporting Goods and Old Navy extended their holiday hours and opened early again today.
Throngs of shoppers milled in and out of stores at area malls on the day after Christmas. On Monday, citing data from Mastercard Inc., the Wall Street Journal reported that sales rose 4.9 percent from November 1 through Christmas Eve, compared with a 3.7 percent increase in the same period past year.
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